Private Life insurer ICICI Prudential on Thursday entered into an agreement with Suvidha Infoserve to enable its customers pay their insurance premiums through Suvidha outlets.
The policy holders can make payments through Suvidha oulets ranging from kirana stores, mobile stores, medical stores, STD booths, cyber cafes and travel agencies, reports PTI from Mumbai. “The tie-up will enhance the customer convenience through increased touch-points and will also help to increase penetration nationally,” ICICI Prudential Life Executive Vice-President Anita Pai said. The agreement would also help the company to enhance its footprint in Tier-II and III cities across the country.
Source: The Hindu Business Life, Deccan Chronicle
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