MAX NEW YORK LIFE TIES UP WITH IOC

New Delhi: Max New York Life Insurance has tied up with Indian Oil Corporation (IOC) to make available its insurance products through the latter’s Kisan Seva Kendras. IOC has about 2,000 Kisan Seva Kendras across the country.

Announcing the tie-up, Max New York Life Insurance Deputy Managing Director Mr Rajesh Sud said: “The tie-up will bring insurance to the masses and help boost financial security. This tie-up is a step towards furthering our reach in emerging markets and serve these markets more efficiently.”

Speaking on the occasion, IOC’s General Manager, Retail Sales, Mr K.R. Suresh Kumar said: “This tie-up would also enable Kisan Seva Kendras to move up the value chain by making life insurance available to the rural consumers”

Max New York Life will start setting up offices at 100 such Indian Oil’s Kisan Seva Kendras across Punjab, Haryana, Gujarat and Western UP.

Source: The Hindu Business Line, The Economic Times, The Pioneer, The Hindu, The Statesman, The Financial Express